We couldn’t be prouder of West Lynn FC Blacks, a local grassroots football team we sponsor, who were crowned U10 champions at the UK’s biggest youth football tournament, ESF at Butlin’s Skegness. The ESF festivals are the largest of their kind in the UK, bringing together over 1,000 grassroots teams every year to compete, connect...
learn more
Google Core Update – March 24
Content is king, but only if it’s quality content. Google has been committed to penalising low-quality content for some time. Spammy content for the sole purpose of manipulating search rankings, fails to fool Google. Instead, the search giant positions low-quality content lower down the search rankings in a bid to improve the quality of search...
learn more
The importance of landing pages to increase conversion rates
When a visitor lands on a website, they typically do one of two things. They either click away from the site without taking any action, or they take action that puts them on the path to becoming a loyal customer. Naturally, it’s the latter that every business and marketer wants to achieve. And the way...
learn more
Why You Should Upgrade to PHP 8 To Protect Your Website
Business owners are being urged to update their website’s PHP coding to the latest version – PHP 8, which features extra security patches to ensure business site applications remain secure. The main reason to upgrade to PHP 8 is to ensure that WordPress applications are running on a fully supported version that regularly receives updates....
learn more
Looking ahead to the top content marketing trends in 2023
Already planning your content marketing campaigns for the new year? If you’re organised enough, you can sketch out or even flesh out your plans for 2023 before the Christmas rush really kicks in. And it always helps to keep an eye on the latest and upcoming trends. With this in mind, we’ve put together a...
learn more
5 tips to get more from your Christmas email marketing campaigns
If you’ve not already started your email marketing campaigns for Christmas, you’re cutting it a little fine. The biggest online retail season of the year is fast approaching, and people are starting their shopping now. But there’s still time left to make a splash with your Christmas content marketing strategy. In fact, with just a...
learn more
Why a slow site is terrible for SEO – and how to speed things up
Your website’s loading speeds are more important than you think. A slow site has a major impact on user experience, provoking frustrated visitors clicking away in their droves. Research consistently shows this, with one eye-opening stat in 2016 showing that 53% of mobile web visitors will leave if the page takes more than 3 seconds...
learn more
Website design tips to convert visitors into paying customers
Have reasonably healthy website traffic but no one’s actually buying anything? Ask any web design agency and they’d advise you that your site is in need of optimisation. There’s an art to getting those all-important conversions, and it all starts with making life as easy as possible for the customer. According to Mailchimp, getting visitors...
learn more
Ways in which social media can improve SEO results
If you aren’t getting the results you want from your SEO campaigns, it could be time to review your strategy. One key thing to consider is how integrated your digital marketing efforts are. Are your SEO, email marketing and social media working together to direct more traffic to your website, or are they operating in...
learn more
Simple steps to increase email marketing open rates
Worried your emails just aren’t getting read? If you’re putting the time into email list building and designing marketing content, it’s frustrating to fall at the first hurdle. So, how do you get those emails opened? Read on for some helpful tips from our email marketing experts. But first, you need to know what a...
learn more
Discover
Newsletter
Follow Us:
Registered Address: Kings Lynn Innovation Centre, 1 Innovation Drive, Kings Lynn, Norfolk. PE30 5BY (For official and legal correspondence only)
Business Terms | Privacy Policy | Cookie Policy
© 2023 All rights reserved.